Character

487 Bryant Street, 3rd Floor
San Francisco, CA 94107 Main 415 227 2100

     
  • January 24, 2011
    Rebirth of a Brand Character develops Restoration Hardware’s Baby & Child packaging.
  • January 12, 2011
    DC Leaves a Mark Character develops DC Shoes Women’s brand identity.
  • December 12, 2010
    Spirited Celebration In the spirit of the holidays, BevMo enlists Character to design catalog.
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NikeWomen

NikeWomen

Working with Nike as a creative partner since 2004, Character has developed packaging, collateral material, channel marketing campaigns, in-store and event graphics for the US and Asia Pacific NikeWomen Brands.

Restoration Hardware

Restoration Hardware

Restoration Hardware is one of the leading purveyors of premium home furnishings. In 2007, Character partnered with Restoration Hardware to rebrand the company. Starting with the mail order catalog, which Character art directed and designed, the partnership has extended to Restoration Hardware’s in-store signage, collateral and website.

Android

Android

Working closely with Andy Rubin, Android's founder, Character designed the brand identity system for the company that developed Google’s operating system for mobile devices.

Levi’s

Levi’s

For Levi’s retail packaging, Character set out to create an eco-friendly system, which reduces the number of paper items per garment. In partnership with Levi’s, Character designed a new packaging system with the goal of reducing environmental impact and cost, for the Men’s, Boys’, Women’s and Juniors’ segments.

Kohler

Kohler

As Kohler’s creative partner, Character was tasked with taking the brand’s notions of craftsmanship and quality, of family roots and company heritage, and creating a modern context for carrying the name forward. The challenge was repositioning the well-established brand as more than just a company that creates dependable bath products but create relevancy for a new generation of home-buyers.